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CASE STUDY

Insight Leadership for dunnhumby

Situation

Dunnhumby sought a Director of Insight Analysis to lead its analytics team and drive innovation in customer insight strategies.

Approach

Banba conducted a highly targeted search for candidates with exceptional analytical expertise and leadership experience in customer insights. Detailed assessments of strategic thinking, technical proficiency, and communication skills ensured a strong match.

Result

The position was successfully filled within six weeks. The new director spearheaded the development of advanced customer insight models, delivering actionable recommendations that improved client outcomes and boosted revenue streams.

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